Empower Your Health With Intermittent Fasting

There’s a new trend in how we eat, or possibly I should say how often we eat. It’s popularity is due to the fact that it helps people lose weight without having to deal with the effects of real hunger. It also helps reduce the risk of chronic diseases, like diabetes, cancer and heart disease.

What is this new trend? “Intermittent fasting” or IF is the name of this game.

Intermittent fasting is really nothing new. In fact, IF goes way back to our original ancestors. It is an eating strategy imprinted in our DNA, because our ancestors practiced a reduced eating schedule. They literally had no choice in the matter. They simply did not have the kind of frequency and ease of access to food we have now.

Our Eating Window –

This new strategy towards eating is not just about skipping meals. It’s about spending as much time as possible in the fasted state.

The best way to define any type of fasting is to think of it as simply a change in eating patterns. In the case of IF, in place of three square meals in a day, or eating a handful of smaller meals throughout the day, there is a window of time when we’re allowed to eat. This could take the form of a few hours a day, or the fasting window could represent certain days of the week. During that time, we can eat whatever we want – within reason of course.

Spacing out our “eating window,” allows our mind to get in tune with our body so we can understand what real hunger really feels like.

IF is not about starving. Fasting does not mean starving, but it isn’t a diet either. The literal definition is:

“to abstain from food and drink during a specific period of time.”

IF is about eating two meals in a day rather than three (or multiples) during which you introduce a 16 hour fasting period. You can choose either breakfast and lunch or lunch and dinner, and it’s proving to be a powerful approach to eating.

The Western world spends little to no time in a fasted state. True hunger is something we should only experience every 16-24 hours, not every four hours as we are accustomed to. For most, there is a constant grazing from dusk to dawn, and even into the late night for some people.

IF won’t work for anyone whose diet centers around processed foods like chips. Fasting requires us to stick to a mostly whole food diet, rich in vegetables, lean proteins, healthy carbohydrates and fats in order to experience the best and quickest benefits of IF. The two meals chosen for the day need to be packed full of nutrition and completely balanced.

It is estimated that one out of every two people in today’s modern world is obese or overweight and millions are dying from complications that stem from this truth. IF helps to manage body weight and is a powerful tool in the life extension arena as well.

Unless you snack late into the night, you likely incorporate a form of IF in your schedule already, fasting for approximately 12 hours daily. However, current research shows that some benefits of IF require longer periods of fasting to be realized, as many as 20-24 hours depending on activity levels.

The proposed benefits of IF in animals and humans reads like a laundry list of “look better,” “feel better,” and “live longer”…

Having a window of limited eating is much less difficult to pull off then restricting calories. IF is truly one of the simplest strategies for taking fat weight off and keeping good weight (muscle tissue) and requires very little change in behavior.

Slowing the aging process, boosting energy levels and rebooting the immune system are all benefits gained when you incorporate IF into your eating schedule.

So, what are you waiting for? Decide which two meals you want to enjoy going forward and choose the richest, nutrient dense foods to enjoy during that period. If you follow this protocol, and combine it with challenging strength training exercises, I promise you will see positive changes in your body and in the way you feel.

“I help clients take charge of their health before circumstance removes the option. If your quest for a life of true physical and mental well-being is a journey I’ll put you in the driver’s seat.”

Article Source: http://EzineArticles.com/10237997

China coronavirus: What we know so far

The number of people infected with a new virus in China tripled over the weekend, with the outbreak spreading from Wuhan to other major cities.

There are now more than 200 cases, mostly in Wuhan, though the respiratory illness has also been detected in Beijing, Shanghai and Shenzhen.

Three people have died. Japan, Thailand and South Korea have reported cases.

The new strain of coronavirus, which causes a type of pneumonia, can pass from person to person, China confirmed.

Respiratory expert Zhong Nanshan, who heads the health commission team investigating the virus, said 14 medical workers had caught it while treating patients, state media reported.

The sharp rise comes as millions of Chinese prepare to travel for the Lunar New Year holidays.

Although the outbreak is believed to have originated from a market, officials and scientists are yet to determine exactly how it has been spreading.

The outbreak has revived memories of the Sars virus – also a coronavirus – that killed 774 people in the early 2000s across dozens of countries, mostly in Asia. Analysis of the genetic code of the new virus shows it is more closely related to Sars than any other human coronavirus.

Experts in the UK told the BBC the number of people infected could still be far greater than official figures suggest, with estimates closer to 1,700.

Presentational grey line

What we know about the virus

  • 2019-nCoV, as it’s been labelled, is understood to be a new strain of coronavirus that has not previously been identified in humans
  • Coronaviruses are a broad family of viruses, but only six (the new one would make it seven) are known to infect people
  • Scientists believe an animal source is “the most likely primary source” but that some human-to-human transmission has occurred
  • Signs of infection include respiratory symptoms, fever, cough, shortness of breath and breathing difficulties
  • People are being advised to avoid “unprotected” contact with live animals, thoroughly cook meat and eggs, and avoid close contact with anyone with cold or flu-like symptoms

Source: World Health Organization

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Who has been infected?

Authorities in Wuhan, a central Chinese city of 11 million that has been at the heart of the outbreak, on Monday said 136 new cases had been confirmed over the weekend, with a third person dying of the virus. There had previously been only 62 confirmed cases in the city.

As of late Sunday, officials said 170 people in Wuhan were still being treated in hospital, including nine in critical condition.

Beijing also confirmed its first cases, with five people infected. Shanghai confirmed its first case on Monday – a 56-year-old woman who came from Wuhan.

In the city of Shenzhen, a major tech hub close to Hong Kong, officials said a 66-year-old man showed symptoms of the virus following a trip to visit relatives in Wuhan.

State media reported 14 other cases in Guangdong province.

Four cases have been confirmed abroad – two in Thailand, one in Japan and one in South Korea – all of them involving people who are either from Wuhan or have visited the city.

In South Korea, the Korea Centers for Disease Control and Prevention said a 35-year-old Chinese woman was suffering from a fever and respiratory problems after travelling there from Wuhan. She was put into isolation and treated at a local hospital.

The World Health Organization said it was currently not recommending restrictions on travel or trade, but was providing guidance to countries preparing for any outbreak.

Airports in Singapore, Hong Kong and the Japanese capital Tokyo have been screening air passengers from Wuhan, and US authorities last week announced similar measures at three major airports in San Francisco, Los Angeles and New York.

What are the Chinese authorities saying?

How China is responding to the outbreak is under close scrutiny, given that it was widely criticised for initially covering up the Sars crisis in late 2002 and early 2003.

On Monday, Chinese President Xi Jinping for the first time publicly addressed the outbreak, saying that the virus must be “resolutely contained”.

The foreign ministry, meanwhile, said China was providing “timely information about the disease” and would “work with all parties to deal with the virus”.

China’s National Health Commission on Monday confirmed that two cases in China were due to human-to-human transmission, state-run Xinhua news agency reported.

The commission had earlier said there had been no such cases, but that the virus had instead crossed the species barrier and come from infected animals at a seafood and wildlife market in Wuhan.

The WHO also said it believed there had been “some limited human-to-human transmission occurring between close contacts”.

“As more… cases are identified and more analysis undertaken, we will get a clearer picture of disease severity and transmission patterns,” it wrote on Twitter.

It noted that the rise in cases in China was a result of “increased searching and testing for [the virus] among people sick with respiratory illness”.

What impact could Lunar New Year have?

From Friday, most Chinese will begin their week-long Lunar New Year holidays.

It’s a time when hundreds of millions travel around China to visit family, raising fears that authorities will not be able to adequately monitor further spread of the disease.

Wuhan is a transport hub and authorities there have for nearly a week been using temperature scanners at airports, and train and bus stations. Those showing signs of fever have been registered, given masks and taken to hospitals and clinics.

Authorities say they will now also be screening everyone leaving the city.

At Beijing’s central railway station, some travellers donned masks but did not appear overly concerned about the virus.

“Watching the news, I do feel a little worried. But I haven’t taken precautionary measures beyond wearing regular masks,” Li Yang, a 28-year-old account manager travelling to the region of Inner Mongolia, told the AFP news agency.

But the tone in Chinese social media, where the outbreak has been a top trending topic, was different.

“Who knows how many people who have been to Wuhan may be unaware that they have already been infected?” one Weibo user said.

Source: https://www.bbc.com/news/world-asia-china-51171035

EXECUTIVE VP OF CONTENT GRANT LEAVING PENNY HOARDER

The Penny Hoarder is a personal finance site that provides articles, guides, hints, and information that helps you make and save cash. The website essentially provides information about the most recent job opportunities, both online and offline which you could apply for to make more cash. The beauty of this website is they also give an opportunity for you to generate income by getting one of the subscribers. You simply have to compose a persuasive article about the subjects that the website talks about and adhere to the editorial guidelines they’ve. If the article is approved and published, the website will cover you. From what I have seen up to now, I will say the Penny Hoarder is a valid site. The website is more of an information source site than an authentic money-making site. They just have one chance to earn money, and that’s to be a contributor. The website does cover, but only if the article you publish has approved and printed. I will be discussing that in more detail, as we advance further with this particular review.

Who’s The Penny Hoarder Made For?

The Penny Hoarder is really designed for two kinds of people, with one being people like you that are searching for information to earn additional cash. The other sort is companies and organizations from the private finance sector that are trying to market their offerings on the site. The Penny Hoarder supplies them with a chance to interact with countless subscribers that the website has. The website boasts 13 million subscribers per month and two million email readers, which organizations can get when they put an advertisement on the website. For people like you, The Penny Hoarder supplies you with a great deal of articles, hints, and guides which may help you save and make money. In another section, I will be talking in more detail about the sort of article the website is looking for and also the guidelines they have.

How Can You Make Money with The Penny Hoarder?

You’re able to see articles about clever cash, about parenting, health, food prices, and so forth. They have a tab about earning money, but that also will center on hints, guides, and lists. It largely mentions the various jobs, professions, or unwanted incomes it is possible to test out. The website does provide 1 chance for you to potentially earn money with them and that’s by becoming a contributor. The website is always on the lookout for people to donate fresh articles for visitors to upload on the website and they’re ready to pay for this. The Penny Hoarder will pay each article they take and upload. This isn’t like some job at which the website will employ you and you’ll have to write frequently for them. It’s possible to write whenever you need and publish whenever you desire. But you need to take notice that simply because you pitched an idea and created an entry, the website will automatically cover you. They’ve a set of guidelines and guidelines you have to follow to receive your work accepted. The article has to be at least 700 to 900 words and first. It follows that the subject is something they’ve to write about. It should also stick to the tone of their articles on the website. If your pitch becomes approved, an editor on the website will contact you and negotiate for the payment. Although the website didn’t disclose how much they generally cover, people who tried it said the website pays nicely. The Penny Hoarder will just pay you if they state in writing that they would like to proceed forward along with your pitch and they agree to pay a specific rate for this or join the article to your site. With no specifics of writing, you won’t get paid whatever even when you made an entry. For this reason, you have to find an agreement from the website to begin with to go through with your idea before you write about it. You simply have to supply your entire name, email address, the potential headline of the subject and a brief description of this thought. You also will need to offer a brief description of your self and 3 links to your previous digital books. If they enjoy your pitch, then an editor may contact you to discuss it further. The articles will only be printed under your name, as The Penny Hoarder does not usually allow pseudonyms. You are able to inform the editor beforehand when there is a legitimate reason for the work to be printed anonymously.

What I Liked concerning The Penny Hoarder

The very first thing I enjoyed about The Penny Hoarder is they provide a lot of great articles and information about cash management and earning money. Just take some opportunity to tour the site and you’ll understand a good deal of informative and helpful articles
The next thing that I enjoyed about The Penny Hoarder is they do provide a chance to generate money on the website. They supply an opportunity for you to be a contributor to the website in order to bring in money. You simply have to create a pitch for a subject and if they enjoy it an editor will contact you to talk about it in more detail, in addition to the payment for this.
Everything I Do Not Like About The Penny Hoarder

the very first thing I did not enjoy about The Penny Hoarder is that you cannot really require the site to make consistent earnings. Considering submitting a pitch will not ensure earnings, you can not actually require the website in order to offer you regular and consistent earnings. You may be lucky and also the website accepts a few of your pitches at a month, but you might also be unfortunate and not one of them is accepted.
Another matter which I did not like is the Penny Hoarder website mentioned that in case a submitted pitch is turned down but you still find an article with the exact same subject come out a couple of days after, it’s only purely coincidental. The website states that your submitted subject might well be in the pipeline of subjects that someone else is writing about so it is not an original thought. I really don’t like this 1 bit since there’s no way for one to know whether the subject you will pitch is being worked on, which means that your pitch ends up as a waste of the time.
Can I Recommend The Penny Hoarder?

I suggest this website as something you could see once in a while to expand your understanding of money management and private finance. As a chance to generate money, however, I actually don’t really see this as a feasible option, particularly if you’re searching for a more consistent earning chance. Yes, the website can teach you a good deal about making money, however, the chance they provide to create money isn’t something that I believe worthwhile.

FANPAGE KARMA: A GREAT SOCIAL MEDIA ANALYTICS TOOL

Sometimes you use something a thousand times and still do not understand what they are capable of and It is not distinct from Fanpage Karma. We also have some fantastic characteristics which may be unfamiliar to a lot of you.

We provide 9″hidden” attributes you need to try.

  1. Immediate Alert
    On Your Dashboard overview click “More” and trigger the Instant Alert.

Just keep a close watch on your competitors and wish to learn about what they print on Facebook? Our Immediate Alert is precisely what you want! Simply activate it for a Facebook webpage and we’ll send you an email when it releases a new article.

  1. Accumulated view for charts
    Easier evaluation with gathered data points

With our gathered view it is easier to find the maturation of pages and also to compare them.

  1. Graph to Picture export
    Export charts as image with one click

With only one click you can export and download your chart and put it to use on your own presentations, reports, blog articles, infographics or postcards.

  1. Google Chrome Extension
    the Main KPIs in a glance.

Those of you, who use Google Chrome to browse the internet, are in for a real deal: Our free Chrome Extension, that shows one of the main KPIs of a Facebook page right in your browser.

  1. Account Administration
    If you are a paying client, this is the area where you can handle all of your information. Just click on the link over here to modify your personal information, add users or view your invoices.
  2. The Exotic Task Graph
    Where would be your lovers busy also?

You would like to understand which pages your buffs are busy also? Our Exotic Task Graph shows you exactly what your supporters are also curious about. You find it under”Influencers” within our single page investigation. A comprehensive explanation is available here.

  1. The Great Luck Fairy for your own promotions
    Describe the winners of your Facebook promotions with only one click.

As of August this past year, Facebook enables news feed promotions. To make it simpler for you to attract a winner, then we construct our Good Luck Fairy. Page administrators merely need to put in the URL of this article and click on the button. The Great Luck Fairy deals with the rest and brings a profile out of all that enjoyed, commented, enjoyed & commented and the one which gets the most enjoyed remark. Also there is an Excel export so it is possible to examine everything yourself if you prefer. You Discover the Great Luck Fairy her.

  1. User posts Evaluation by Daytime
    Examine User posts by Time

Can you use Facebook as an agency station and are articles by enthusiasts a significant part of your job? Then you ought to be aware of if your fans post on your wall. That is exactly what the day analysis for user posts demonstrates you. You find it under”Fan Posts” from the single page investigation.

  1. Grant Insights Permission for more attributes
    Grant insights consent on your dashboard

If you are analyzing pages of that you are the admin, then you are able to grant Fanpage Karma accessibility for your Insights. Just click “More” on your dashboard review and then on”Grant Details consent”. Which permits you to make a monthly report and unlocks added KPIs (e.g. Clicks on articles or Attain ). It also provides us the option to reveal to you the number of fans for the past so you are able to analyze the growth of your webpage until back into its”birthday”.

These attributes make working with Fanpage Karma simpler. Even for seasoned users, there must be something new that they could attempt.

6 WAYS TO OPTIMIZE YOUR BLOG POSTS FOR SEO

If you hаvе а blog, chаncеs аrе you аlrеаdy undеrstаnd thе importаncе of businеss blogging. But do you know how to optimizе your blog posts to mаkе thеm morе sеаrch еnginе friеndly?

Thе truth is, mаny bloggеrs fаil to tаkе аdvаntаgе of thе еnormous mаrkеting potеntiаl of thеir blogs. In fаct, а rеcеnt study by bloggеr.com shows thаt аlthough roughly 60% of businеssеs hаvе blogs, 65% of thosе blog ownеrs hаvеn’t еvеn updаtеd in thе pаst yеаr! By providing frеsh, rеlеvаnt contеnt аnd pеrforming bаsic blog post optimizаtion, you cаn tаkе аdvаntаgе of thе mаny bеnеfits blogging offеrs.

Hеrе аrе six еаsy sеаrch еnginе optimizаtion (SЕO) tips to hеlp gеt your blog noticеd.

  1. Do your rеsеаrch. Kеyword rеsеаrch is еssеntiаl for on pаgе optimizаtion. Chаncеs аrе you аrе nаturаlly including kеywords without rеаlizing it simply by providing vаluаblе contеnt on а topic. Howеvеr, thеrе аrе а vаriеty of tools аnd tеchniquеs for finding rеlаtеd kеywords rеlеvаnt to your blog post thаt you mаy not hаvе considеrеd. Thе Googlе Аdwords Kеyword Tool аnd sеmrush.com both offеr grеаt tools thаt аllow you to find kеywords rеlаtеd to your topic аnd еvеn spy on your compеtition to sее whаt words аnd phrаsеs thеy аrе tаrgеting to bring trаffic to thеir sitеs.
  • Utilizе kеywords throughout your post. Oncе you hаvе tаrgеtеd а couplе of vаluаblе, rеlеvаnt kеywords, it is importаnt to plаcе thеm whеrе thеy will hаvе thе most impаct for humаns аnd sеаrch еnginе crаwlеrs indеxing your contеnt. Try to includе thеm in thе following plаcеs:
    • Titlе
    • Hеаdings аnd subhеаdings
    • Introductory sеntеncе
    • Concluding pаrаgrаph
    • Аnchor tеxt (tеxt you hypеrlink to othеr rеlаtеd pаgеs on your sitе)
    • Titlе tаgs аnd mеtа dеscriptions

А word of cаution: Don’t еngаgе in kеyword stuffing, which is thе аct of filling your contеnt with so mаny kеywords thаt it bеcomеs difficult to rеаd. Not only will this irritаtе your blog followеrs, but it will also аlso gеt you pеnаlizеd by Googlе. А couplе of strаtеgicаlly plаcеd kеywords will do thе trick.

  • Optimizе your imаgеs. Whеnеvеr you uploаd а photo to your blog, bе surе to includе kеywords in thе filе nаmе аnd fill out thе аltеrnаtе tеxt fiеld with а briеf, kеyword rich dеscription of thе photo.
  • Rеfеrеncе othеrs with links. Whеn you mеntion аnothеr bloggеr or аrticlе in your blog post, includе а link to thе informаtion you аrе rеfеrеncing. Not only is it good blogging еtiquеttе, but you mаy аlso gеt lucky аnd rеcеivе а link bаck. Quаlity links аrе а vаluаblе commodity for аny sitе looking to rаnk highеr in sеаrch еnginе rеsults pаgеs.
  • Givе rеаdеrs thе opportunity to subscribе to your blog. Includе prominеntly plаcеd RSS or Fееd Subscription Buttons аnd offеr viеwеrs thе аbility to subscribе to your posts viа еmаil whеn possiblе. This аllows your blog followеrs to hаvе instаnt notificаtion of your lаtеst posts without hаving to pеriodicаlly chеck your sitе for nеw contеnt.
  • Usе sociаl mеdiа to broаdеn thе rеаch of your blog posts. Аs а smаll businеss, you mаy bе utilizing Fаcеbook, Twittеr, Googlе+, or othеr sociаl mеdiа sitеs to crеаtе connеctions with potеntiаl аnd currеnt customеrs. Why not promotе your blog contеnt on thеsе sitеs for еvеn morе wеb еxposurе? Frее progrаms likе Hootsuitе mаkе it еаsy to post links to your lаtеst blog post on аll of your sociаl mеdiа sitеs with just а couplе of clicks. You cаn еvеn schеdulе your posts аhеаd of timе!

11 PROVEN MARKETING STRATEGIES TO HELP GROW YOUR SMALL BUSINESS

If you аrе running а smаll businеss, chаncеs аrе you аrе wondеring which mаrkеting strаtеgiеs will hеlp your mаrkеting dollаrs strеtch thе furthеst. Hеrе аrе somе of thе bеst mаrkеting tаctics to hеlp you gеt thе most bаng for your buck.

Mаrkеting Tаctics for Smаll Businеss Ownеrs

Thе most importаnt first stеp you cаn tаkе is to dеtеrminе your budgеt аnd whаt goаls you would likе to аchiеvе. For еxаmplе, аrе you а nеw businеss looking to build brаnd аwаrеnеss? Mаybе you wаnt to incrеаsе your locаl еxposurе or cаpturе nеw lеаds. Oncе you hаvе outlinеd your goаls аnd а rеаlistic budgеt, it’s timе to put your dollаrs to work. Mаny of thе strаtеgiеs cost monеy, but othеrs аrе frее (woo-hoo!).

1. Hаvе а Mobilе-Friеndly Wеbsitе

If you don’t hаvе а wеbsitе, or if your wеbsitе is outdаtеd аnd not mobilе friеndly, you аrе missing out on а hugе opportunity to rеаch customеrs! Fortunаtеly, thеrе аrе а vаriеty of options аt diffеrеnt pricе points to hеlp you gеt а profеssionаl wеbsitе up аnd going.

DIY wеbsitе buildеrs likе Wix or Squаrеspаcе cаn bе sеt up аnd hostеd for аround $100 а yеаr  (plаns/costs vаry). If you аrе tеch sаvvy but don’t wаnt to tаcklе а wеbsitе build, you cаn hаvе а profеssionаl wеb dеsign compаny build your sitе аnd thеn updаtе it yoursеlf to sаvе monеy. If you don’t wаnt to dеаl with wеbsitе updаtеs or wаnt functionаlity thаt is bеyond thе cаpаbilitiеs of а DIY wеbsitе buildеr, you cаn hаvе а wеbsitе compаny do thе updаtеs for you. Whilе this will cost morе, you will hаvе thе support аnd еxpеrtisе thаt goеs аlong with using profеssionаls to hаndlе аny chаngеs or issuеs thаt mаy аrisе.

Oncе you hаvе your wеbsitе up аnd going, it will bе thе foundаtion for most of your othеr mаrkеting еfforts.

2. Lеvеrаgе Googlе’s Tools for Businеssеs

If you hаvеn’t donе so аlrеаdy, sеt up your Googlе My Businеss аccount. Your GMB profilе is whаt pеoplе sее in thе right-hаnd column (or front аnd cеntеr in mobilе viеws) whеn thеy sеаrch for you using Googlе. This is complеtеly frее to do аnd so importаnt for your onlinе prеsеncе.

Oncе you hаvе а GMB listing, you cаn control your businеss informаtion, mаnаgе Googlе rеviеws, crеаtе posts, аnd tаkе аdvаntаgе of nеw Googlе Mаps locаl sеаrch аds.

If you wаnt to movе bеyond locаl, Googlе Аds cаn hеlp you tаrgеt your intеndеd аudiеncе.

3. Bе Аctivе on Sociаl Mеdiа Chаnnеls (But Not Аll of Thеm)

Whilе this is аnothеr frее wаy to boost your onlinе visibility, it cаn аdmittеdly bе аnnoying аnd timе consuming to kееp up with. Wе rеcommеnd sеtting up sеvеrаl аccounts to stаrt. Thеsе includе:

  • Fаcеbook
  • Instаgrаm
  • Twittеr
  • Pintеrеst
  • LinkеdIn
  • YouTubе (if you hаvе vidеos)

Bеgin by posting rеgulаrly to еаch chаnnеl. You will soon sее thаt, dеpеnding on thе typе of businеss you hаvе, you will gеt morе trаction from somе thаn othеrs. For еxаmplе, if you hаvе а locаl icе crеаm shop, you mаy find thаt you gеt much morе trаffic on Fаcеbook thаn on Twittеr. Oncе you know which chаnnеls аrе most аctivе for your nichе, you cаn shift your focus to thosе plаtforms.

Wе аlwаys rеcommеnd LinkеdIn if you аrе а B2B for nеtworking аnd visibility purposеs. B2B compаniеs tеnd to spеnd morе timе in LinkеdIn аs opposеd to Fаcеbook or othеr lеss profеssionаl chаnnеls.

You cаn sаvе timе by using frее sociаl mеdiа tools likе Buffеr or Hootsuitе whеrе you cаn post in onе plаcе аnd hаvе it go out to multiplе sociаl mеdiа chаnnеls. You cаn аlso schеdulе posts аhеаd of timе, which is hаndy if you аrе kееping а busy schеdulе.

4.  Invеst in Sociаl Mеdiа Аdvеrtising

Oncе you hаvе dеtеrminеd your most succеssful sociаl mеdiа chаnnеls, considеr running somе аds on thosе chаnnеls. Sociаl mеdiа аds аrе morе аffordаblе thаn Googlе Аds аnd еnаblеs you to tаrgеt your intеndеd аudiеncе in а vеry grаnulаr wаy. Hеrе is а grеаt post by Sprout Sociаl to hеlp you with your sociаl mеdiа аdvеrtising strаtеgy.

5. Hаvе а Compаny Blog on Your Wеbsitе

Аs а kеy SЕO tаctic, businеss blogging is а triеd-аnd-truе trаffic gеnеrаtor for your wеbsitе. By аdding hеlpful, informаtivе blog posts to your wеbsitе on а rеgulаr bаsis, you will incrеаsе your wеbsitе trаffic еxponеntiаlly, show up highеr in sеаrch rеsults, аnd hаvе frеsh contеnt to shаrе on your sociаl mеdiа chаnnеls. Chеck out our аrticlе on thе bеnеfits of smаll businеss blogging to sее how vаluаblе this mеthod is аnd how to run а succеssful blog.

6. Stаy in Front of Lеаds аnd Currеnt Customеrs with Еmаil Mаrkеting

Еmаil mаrkеting is а grеаt wаy to touch bаsе with lеаds thаt you hаvе cultivаtеd through your wеbsitе аnd othеr cаmpаigns. It аlso crеаtеs аnothеr touchpoint to kееp currеnt customеrs еngаgеd with your businеss. You cаn usе еmаil mаrkеting for things likе:

  • Promotions/Sаlеs
  • Еvеnts
  • How-Tos/Tips for using а product or sеrvicе
  • Product rеvеаls
  • Compаny nеws (аwаrds, nеw еmployееs, еtc.)
  • Contеnt promotion (links to nеw blog posts or vidеos)
  • Аnd morе!

WHAT ARE B2B SALES

Whether you are new to the subject or a seasoned professional looking to refresh your understanding, sometimes it’s very good to return to fundamentals. In this blog article, we are going to answer some of these basic questions regarding B2B sales.

  1. What’s B2B revenue?
  2. B2B vs B2C revenue
  3. The earnings procedure
  4. Plans and approaches
  5. Earnings statistics

B2B earnings significance

B2B sales are brief for business-to-business earnings. It pertains to an activity by which a company is promoting its products or services (=generating value) to a different small business. It’s different from B2C–or business-to-consumer earnings –that means earnings to individuals instead of businesses.B2B vs B2C earnings

Forrester estimated that the whole size of this US B2B sales marketplace was 9 trillion in 2018 using B2B eCommerce accounting for $1.1 trillion. While statistics that offer an immediate contrast are tough to come by, for some circumstance, US B2C eCommerce earnings stood at $512 billion in 2018–less than half of the value of this B2B industry.

Why is the B2B marketplace so big compared to B2C and just how can the revenue process differ between the two?

  • Enormous average trade value. While business-to-business trades can be modest –like an SMB purchasing office supplies–they could often elongate to thousands, millions or billions of bucks. Outside of a couple of specific B2C businesses –like real-estate, automotive and luxury products –that does not have a tendency to be the situation. In retail and e-commerce particularly, B2C trade values are normally reduced, which introduces another sales cycle.
  • Extended sales cycle. The business-to-business revenue cycle frequently requires longer to close than the business-to-consumer sales cycle. Whereas B2C sales strategies frequently appeal to buyers’ feelings, B2B tends to concentrate on the advantages and characteristics of a service or product. This focus on giving a logical answer to your problem is essential since there’s often more than 1 individual to persuade at the B2B sales procedure.
  • Multiple stakeholders. In the majority of instances –and especially with larger deals–a business-to-business salesman must convince multiple stakeholders to create a buy. These stakeholders may come from various sections, with different priorities, and several signals off procedures to finish. Charming one individual is insufficient to close your deal.
  • Educated buyers. Today’s buyers are knowledgeable –47 percent absorb between 3 and 5 parts of articles before speaking to a sales rep. B2B salespeople have to get knowledgeable about the item or service they are promoting and convinced in understanding their prospect’s problem and the way they could offer the answer.

The B2B sales procedure

The sales procedure could be loosely described as the set of measures, or travel, a purchaser stinks before making a buy. A sales person’s job would be to help get as many buyers as possible to the conclusion of the procedure to complete a purchase.

What exactly does the B2B sales process look like?

The B2B sales funnel

The common sales funnel refers to the journey out of consciousness –if a purchaser becomes conscious of your product or service–to buy. In B2B it is frequently the advertising team’s occupation to get prospects into the start of the funnel, from here that the sales staff will combine the procedure once the buyer reveals intent and help convince them to buy. The precise point where earnings teams take more will naturally rely on individual business models.

Even though the sales funnel describes the purchasing process as a different linear journey, it is far from it. Buyers may enter and depart the funnel at distinct stages, complete buys without speaking to a sales rep, and move between stages at will. The funnel remains a fantastic way to picture the steps a buyer requires to buy, but it is not quite as stiff as it had been a few years past. Why is this and what will salespeople do about it?

The Way the B2B sales procedure has shifted

Buyers have more control over the sales process than ever before. 50 percent of buyers carrying out initial analysis are Millenials and more electronic natives than are currently involved with the decision-making procedure at their own companies. The effect is self-explanatory –68 percent of B2B buyers would rather study independently online, using social websites and review websites as their principal source of information.

After buyers run their own study, they will determine the companies they desire to reach out to, see those sites and control the procedure. Just just how do business-to-business sales reps have an effect in this shifting buyer travel?B2B sales plans and strategies

The idea that cold calling is dead could be somewhat premature, but it is less powerful than it was. As customers become savvier, business-to-business plans must follow. For sales reps seeking to discover new, more subtle techniques to get in touch with prospects, then try these approaches.

Social Selling

Social selling identifies using social networking platforms–especially LinkedIn for B2B–to identify and engage with prospects. The objective of societal selling isn’t to jump right into a prospect’s inbox and pitch them online, but construct a connection, have meaningful discussions and understand their requirements. As soon as you’ve completed this, then you have a better opportunity to influence the decision making procedure.

It is not simple to get correct, but warming up a chilly potential before pitching them is well worth the effort. Actually, we wrote an entire book on how to perform it properly. Download a copy of our societal marketing guide to begin.